Baruch Lev is the Philip Bardes Professor of Accounting and Finance at New York University Stern School of Business. Professor Lev has been with NYU for 17 years. His primary research areas of interest include corporate governance; earnings management; financial accounting; financial statement analysis; intangible assets/intellectual capital; capital markets; and mergers and acquisitions. Professor Lev is the author of sex books, including the most recent: The End of Accounting, published in 2016. Professor Lev has received numerous awards and prizes, including two honorary doctorates.
Baruch Lev provides his thoughts on why companies should be concerned about the usefulness and accuracy of the current financial reporting system including what goes into quarterly and annual reports. He covers the kinds of adverse events that can occur to a business based on accounting information that does not include intangible elements such as new patents being granted or brand strength or the hiring of top researchers.
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