Sneaky Ways Starbucks Gets You To Spend More Money

Share this & earn $10
Business Insider
Published at : 23 Jan 2021
510600 views
7594
882

Starbucks always ends up costing a little more than expected. Seattle’s biggest coffee chain has figured out how to keep its loyal Frappuccino-loving and iced coffee caffeine- addicts happy. It is constantly creating new variations of old standards, from the holiday-themed cup and Pumpkin Spice Lattes to Unicorn Frappuccinos and Frappy Hour.

Following is a transcript of the video:

Narrator: It's hard to pass up the smell of freshly brewed coffee. And this familiar green mermaid has come to mean just that all around the world. Here's how Seattle's biggest coffee chain is capitalizing on our need for caffeine. There's a reason why Starbucks always ends up costing us a little more than we expected.

We often pass up that super cheap cup of deli joe and choose to splurge a little more at Starbucks. So how do they keep luring us in?

Well, for one thing, Starbucks has figured out how to keep their loyal Frappuccino-loving and iced coffee caffeine addicts happy. They are constantly creating new variations of old standards. Unicorn, Zombie, Double Double Fudge Bar Frappuccinos, and the Pumpkin Spice Lattes that usher in fall. Customers rush to the closest Starbucks to try these limited-time offers. Thus, keeping things exciting and unpredictable.

Starbucks stores are designed to be aesthetically pleasing while also catching customers' attention. The food case is generally kept in the best lit area of the store, drawing your attention right to it. And those very tempting grab-and-go items right by the register, like candy, cookies, and nuts, are low-cost add-ons that do eventually add up. Stores often change their floor layout. By rearranging, it makes you notice new products you may not have tried before.

Starbucks is constantly swapping in new merchandise and changing cup designs based on the season, making things like the annual holiday-themed cup an Instagrammable must-have. And what about Frappy Hour? These are often advertised in-store and through the app. Their loyalty program almost turns ordering into a game, where we keep trying to get to the next level. Through the Starbucks app, you can find special offers, reload your card, and even redeem points for rewards. Buy enough drinks, about 16, and you're rewarded with one free drink.

Everyone knows Starbucks's three signature sizes, tall, grande, and venti. But, there's another size they don't tell you about, short, which is eight ounces. The short is smaller and less expensive than a tall. But, you have to specifically ask the barista for it. Another tip, you can always ask for light ice. Instead of a grande iced coffee, save money by asking for a tall with light ice instead. You'll spend less while getting almost the same amount of coffee, just with less ice. There you have it. If you're looking to stay on a coffee budget, you may want to think twice about your daily dose of Starbucks.

------------------------------------------------------

Business Insider tells you all you need to know about business, finance, tech, retail, and more.
Subscribe to our channel and visit us at: https://read.bi/7XqUHI
BI on Facebook: https://read.bi/2xOcEcj
BI on Instagram: https://read.bi/2Q2D29T
BI on Twitter: https://read.bi/2xCnzGF

--------------------------------------------------
Business InsiderBusiness NewsFrappuccinos

Funny Motorcycle Fail & Win Compilation 2018 Motorbike Crashes

Funny Motorcycle Fail & Win Compilation 2018 Motorbike Crashes

What does In all likelihood mean?

What does In all likelihood mean?

Young Dolph - Large Amounts (Official Video)

Young Dolph - Large Amounts (Official Video)

Ed Sheeran - How Would You Feel [Lyrics]

Ed Sheeran - How Would You Feel [Lyrics]

12 Lessons That Improved My Life

12 Lessons That Improved My Life

We Missed The Closing Date

We Missed The Closing Date

Homemade Onion Rings - Super Crispy Easy and Delicious

Homemade Onion Rings - Super Crispy Easy and Delicious

Ed Lapiz Preaching 2020 💖 Always Forgive But Never Forget, Learn From Mistakes But Never Regret 🌿

Ed Lapiz Preaching 2020 💖 Always Forgive But Never Forget, Learn From Mistakes But Never Regret 🌿

This Stock Market Sector Will Explode in 2021 (Robinhood Position Revealed)

This Stock Market Sector Will Explode in 2021 (Robinhood Position Revealed)

Tips for buying a house + Q&A | mortgage, saving, first home 🏠

Tips for buying a house + Q&A | mortgage, saving, first home 🏠

Badminton - Tips for Fresher (6) How to Pick Up a Shuttlecock from Floor

Badminton - Tips for Fresher (6) How to Pick Up a Shuttlecock from Floor

6.  Verifying that the Required Components are Installed

6. Verifying that the Required Components are Installed

السا ضد انا ! تحدي تزيين الكيك !!! Elsa vs Anna ! Cake Decorating Challenge

السا ضد انا ! تحدي تزيين الكيك !!! Elsa vs Anna ! Cake Decorating Challenge

28 Cleaning Hacks You Have to Try || Kitchen Cleaning And Disinfecting Tips by 5-Minute Recipes!

28 Cleaning Hacks You Have to Try || Kitchen Cleaning And Disinfecting Tips by 5-Minute Recipes!

Meek Mill - Bad For You Feat. Nicki Minaj

Meek Mill - Bad For You Feat. Nicki Minaj

Cargo Cortometraje HD

Cargo Cortometraje HD

Cleaning the faucet aerator from hard water buildup.

Cleaning the faucet aerator from hard water buildup.

Laid Low

Laid Low

Avoiding What Letter???

Avoiding What Letter???

5 More Strange and Unnerving YouTube Videos

5 More Strange and Unnerving YouTube Videos

شرح  تطبيق تلغرام telegram ومميزاته

شرح تطبيق تلغرام telegram ومميزاته

Taking on the Hardest Task in the Entire League - (68K+ Points) - Trailblazer Leagues (#18)

Taking on the Hardest Task in the Entire League - (68K+ Points) - Trailblazer Leagues (#18)

All in favour

All in favour

Daring Greatly | Brené Brown | Book Summary

Daring Greatly | Brené Brown | Book Summary

Cure your homie with a kiss? | Funny Moments ep. 1

Cure your homie with a kiss? | Funny Moments ep. 1

Royal Shock: Meghan Leaves Harry for Stressful Pressure by Her Craving for Fame

Royal Shock: Meghan Leaves Harry for Stressful Pressure by Her Craving for Fame

ARSEN ROULETTE - Strolling Back To You DREAM FISH KUSTOM#10

ARSEN ROULETTE - Strolling Back To You DREAM FISH KUSTOM#10

A Quiet Place (2018) - Trapped in the Silo Scene (6/10) | Movieclips

A Quiet Place (2018) - Trapped in the Silo Scene (6/10) | Movieclips

Grammar Lesson #1 - Tips to Improve Your Sentence Structure

Grammar Lesson #1 - Tips to Improve Your Sentence Structure

Mintaapák 155. adás

Mintaapák 155. adás

Geo Ong - Parokyana (Official Music Video)

Geo Ong - Parokyana (Official Music Video)

playing jailbreak yet again with anthony

playing jailbreak yet again with anthony

⚡️WHO IS THINKING OF YOU RIGHT NOW &WILL REACH OUT *PICK A CARD*VERY DETAILED & ACCURATE!! +INITIALS

⚡️WHO IS THINKING OF YOU RIGHT NOW &WILL REACH OUT *PICK A CARD*VERY DETAILED & ACCURATE!! +INITIALS

DUDA BEAT - Pro Mundo Ouvir ( part. Luiza e Camila De Alexandre )

DUDA BEAT - Pro Mundo Ouvir ( part. Luiza e Camila De Alexandre )

Top 10 Types Of Women Men Need To Avoid/Top 10 Types of Women Men Should Not Date

Top 10 Types Of Women Men Need To Avoid/Top 10 Types of Women Men Should Not Date

How To Reflect A Guardian Laser In Breath Of The Wild | Timing For A Shield Parry | Tips

How To Reflect A Guardian Laser In Breath Of The Wild | Timing For A Shield Parry | Tips

Magnificence & Kerano feat Charles - Breathing (Official Music Video)

Magnificence & Kerano feat Charles - Breathing (Official Music Video)

Talk Talk - HAPPINESS IS EASY - 1986

Talk Talk - HAPPINESS IS EASY - 1986

How to Use the Fitbit Inspire for Beginners

How to Use the Fitbit Inspire for Beginners

Seios da noiva não cabem nos vestidos da loja | O Vestido Ideal | Discovery H&H Brasil

Seios da noiva não cabem nos vestidos da loja | O Vestido Ideal | Discovery H&H Brasil

Money Glitch - World of magic Roblox (Easy & Fast)

Money Glitch - World of magic Roblox (Easy & Fast)

Fortnite PREDATOR Update EXPLAINED! (New Guns & Leaks)

Fortnite PREDATOR Update EXPLAINED! (New Guns & Leaks)

Well timed roll

Well timed roll

Every other monitor is DEAD to me - LG CX OLED 48"

Every other monitor is DEAD to me - LG CX OLED 48"

Lani Rose - Damaged

Lani Rose - Damaged

Stress Due to Impact Load | Strain Energy | Strength of Materials |

Stress Due to Impact Load | Strain Energy | Strength of Materials |

Flosstube #83 That’s a lot of haul-lelujah!

Flosstube #83 That’s a lot of haul-lelujah!

DANGER - 19:00 ft Tasha the Amazon

DANGER - 19:00 ft Tasha the Amazon

How to KNOW When a Mix is DONE!

How to KNOW When a Mix is DONE!