New Dacia DUSTER 2019 Review Interior Exterior l Cheapest SUV
SDA Dan Cars
Published at : 14 Dec 2020
New Dacia DUSTER 2019 Review Interior Exterior l Cheapest SUV.
Dacia has renewed Duster, the brand’s iconic SUV which boasts modern, all-new robust styling. Not only is All-New Duster as versatile as ever but it is also even more attractive and, with more than one million unit sales to its credit to date, a new chapter in the model’s history is about to begin. Dacia will unveil All-new Duster at the 2017 Frankfurt Show.
All-new Duster’s adventurer pedigree and ability to stray off the beaten track are expressed by the latest version’s updated design. In keeping with the model’s DNA, All-new Duster combines robust, muscular styling with a truly assertive personality that is emphasised by a brand-new body colour, Atacama Orange.
All-new Duster’s distinctive grille extends to the head lights positioned at the car’s extreme corners and makes the model appear wider.
A new lighting signature including LED daytime running lights divided into three sections.
The crease lines of the horizontal bonnet contribute to the vehicle’s assertive stance.
The larger, mass-coloured, satin-chrome-finish skid plate reinforces the car’s adventurer credentials and is scratch-resistant to maintain its smart look.
The higher belt line adds to the impression of strength and occupant protection.
The windscreen has been brought forward 100mm compared with the current Duster and is more steeply raked, which makes the cabin longer so it looks more spacious.
The new aluminium roof bars, a frequent SUV hallmark, extend the line of the windscreen for a more dynamic profile.
17-inch wheels and prominent wheel arches.
Black wing arch trims highlight the car’s adventurer credentials.
Horizontal lines and lights positioned at the extreme corners to heighten the car’s solid stance.
Dacia’s rear lighting signature – four red stacked squares – has been adapted for Duster.
Wider, mass-coloured, satin-chrome-finish rear skid plate.
Having sold in over two million units (Renault & Dacia) since launch, Duster, a vehicle with an international calling, has become one of the Group’s top-selling models. Dacia's SUV has made its mark on the segment. In seven years, it has won over customers looking for a versatile, reliable and affordable vehicle. Duster's powers of attraction are practically limitless. Its highly attractive price, top-level off-road abilities, robustness and design leave no-one indifferent. Read on to find out more about a revolutionary model that has carved out a special place in the wide world of SUVs.
Marketing an SUV at the price of a city car was a bold move. When Dacia made that move in 2010, it hit on a major success. The theme of affordability was the focus of the Duster ad, in which a somewhat caricatural couple ask about the price of Duster after test driving it. When told that prices start at €11,900, the customer is offended: "You don't think we're going to spend so little?" The Dacia Duster phenomenon was born. The model sold in over 450,000 units in three years. Building on that success, the brand launched a restyled Duster in 2013 that met with the same enthusiasm, the car’s now enviable popularity being expressed from 2016 on in the advertising slogan, “Another one drives a Duster”.
Duster's price was clearly important at a time of economic crisis, but the car's success cannot be reduced to its attractive price alone. The model's intrinsic all-terrain qualities have also contributed largely to its success. The car's design leaves no room for doubt as to its SUV nature. Without being over the top, the styling is that of a true 4WD model. The front end exudes a sense of robustness. The wide, curvaceous wings, double light units and protective bumper clearly express the car's SUV DNA. The raised ground clearance, large wheels (16") and multiple protective features invite drivers to venture out on the toughest roads and tracks.
With the launch of Duster, Dacia confirmed its boldness, first seen six years earlier with the release of Logan. The Dacia brand became a benchmark in new approaches to automotive consumption. It shook up established cues once again with the launch of Duster, a true, roomy and versatile SUV for the price of a compact car.
As with all Dacia models, Duster targets customers looking to buy a fairly-priced car, an affordable vehicle with the equipment responding to their needs. In addition to its affordability, the brand moved into a new territory: the SUV market. This served to win over new customers looking for a car with real all-terrain abilities. These new customers include first-time buyers and those who would otherwise have bought a used car. With a new market and new customer base, the Dacia brand is perpetuating its success and even bringing together its own community. The Dacia community organizes picnics that every year draw thousands of people in many of the brand's countries. Dacia customers are true fans, highly active in the social networks.
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