Distribution Channels and Place in the Marketing Mix IGCSE Business Studies Cambridge International

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Cambridge Business Essentials A-level & IGCSE
Published at : 16 Dec 2020
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How to answer IGCSE questions on channels of distribution IGCSE Business Studies, or "Place" in the marketing mix

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What you need to know, instant evaluation advice and a solved A* past paper questions.

0:00 Introduction
1:00 "Need to know info" and possible past paper questions
1:30 Producer to consumer - advantages and disadvantages
2:40 Producer to retailer to consumer - advantages and disadvantages
3:23 Producer, wholesaler, retailer to consumer - advantages and disadvantages
4:00 Using an agent
4:20 Evaluation questions on distribution channels
5:20 Past paper question distribution channels structure
5:50 Solution past paper question distribution channels
6:15 Pro tips paper 1 (d) questions
6:40 Recommended viewing

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